Happy New Year! Oops! Wait. We haven’t quite made it through the holiday shopping season yet. Many retailers already have their marketing plans in full swing. ‘Tis the time for increased bidding, cost, and ultimately more revenue. However, in order to make the...
In the last few months, you’ve probably heard that Connexity (aka Shopzilla/Bizrate) acquiredPriceGrabber. This is huge news in the eCommerce advertising space as the CSE space is rapidly changing with some consolidation happening in the shopping engines. With...
Do you use Bigcommerce and struggle with Google Shopping disapprovals for inventory accuracy or can’t figure out how to get all the variations of a product into your shopping feed? Don’t worry. You’re not alone. Many people with Bigcommerce carts can export their...
It may go without saying that product titles on a website may not be the best suited for advertising purposes in shopping channels. Some product titles may be decent, but others are incredibly vague, missing brand, color, size, and other crucial attributes. It is no...
One of the most frustrating parts of dealing with shopping feeds is Google Shopping Disapprovals. They can happen for multitude of reasons, but presented here are the most important and frequently occurring disapprovals and how to fix them. Incorrect...
